Flagship · 11 weeks
Cohort Signal Lab
The full Chamber: taxonomy, windows, instrumentation review, and a public critique of one live metric. For product, data, and research pairs.
Four rooms, one craft
App analytics is taught here as a writing problem first: what is named, what is ignored, and what a weekly number is allowed to mean.
Six evenings
Session Replay Atelier
A craft course on watching without voyeurism. Sampling, consent boundaries, and the difference between a rage-click and a broken affordance.
Four weeks
Attribution Quiet Room
Last-touch stories, view-through fog, and the in-app events that still hold when paid channels are paused. Written for marketers who share a product backlog.
Workshop weekend
Mobile Event Grammar
Screen views, backgrounding, and the events iOS and Android refuse to treat as equals. Aimed at mobile engineers sitting with a product manager.
Who these rooms are for
Most guests arrive as a pair: a product manager who owns a north-star number, and someone who can change the tracking plan. Solo seats are possible if you can ship an event without a ticket war.
We do not teach SQL from zero, nor paid-media buying. If your question is “which network to scale,” the Quiet Room will disappoint you on purpose.